You only have a few seconds to grab a buyer’s attention online – and if you don’t have compelling images, it’s extremely unlikely that you’ll succeed. With 92 percent of buyers using the internet in the home search process (according to the NAR Profile of Home Buyers and Sellers 2013), you can’t afford not to have good pictures of your property.
At ElementsRE, professional photography is one of the central features of our marketing strategy. Large, beautiful, well-lit photos are the hook that will engage the interest of potential buyers and entice them to pay a visit to your property. The greater the interest, the higher the chance of getting more offers, which in turn leads to less time on the market, a faster close, and a higher price.
- Pictures tell a story and boost the listing page’s number of views.
- They capture the home’s most important features, highlight its advantages, and draw buyers to visit the property.
- Photos also have an effect on the price. In a study reported on by The Wall Street Journal, simply adding just one photo to your listing online can already increase the final sales price of your property by 3.9%.